Creative i Reaches ‘Summit’ Again: Agency’s Radio, Print Work Judged Among The World’s Best

First the ADDY’s. Now the world.

On the heels of last month’s wins at the Silicon Valley ADDY Awards, Creative i’s radio campaign for the 40th annual Palo Alto Concours d’Elegance have been recognized for excellence at prestigious International Summit Creative Awards.

The agency’s ambitious multimedia campaign for the Concours d”Elegance classic car show represented the most extensive “multiplatform” marketing initiative ever launched by a Silicon Valley ad agency, spanning print advertising, radio spots, billboards, the web and mobile, and earned record revenues for the charity event – garnering multiple ADDY Awards last month.

Now, the campaign’s comedic radio commercials have been judged to rank among the best in the world in the 2007 International Summit Awards. A self-promotional print campaign also earned kudos for excellence at the annual award show, which outstanding creative work from twenty-three nations worldwide.

“How many people get to come to work and make a real difference for people in their communities and some of the outstanding organizations that serve them,” says agency vice president and creative director Rick Mathieson. “Then, to find out that your work has been judged to rank among the best in the world – let’s just say we’re floored.”

“These awards demonstrate that our team is applying world-class creativity to meet our clients needs,” adds agency founder and president Tom Antal. “We already knew our clients were thrilled. It’s nice to know the international advertising community is, too.”